regnordman.com - European Business Customs & Manners. Mary Murray Bosrock

A new entry titled European Business Customs & Manners. Mary Murray Bosrock has been posted to " Knights on the Road "

European Business Customs & Manners. Mary Murray Bosrock. 2006. ISBN 0881664979. This covers 31 countries in the EU. There is a very good introductory session with tips etc. for traveller. For each country there is then brief comments on:

* Basic background
* Vital statistics
* The people
* Meeting and greeting
* Names and titles
* Languages
* Conversation
* Body language
* Dining
* Drinking
* Toasting
* Tipping
* Manners
* Dress
* Gifts
o Hostess gifts
o Business gifts
* Helpful hints
* Punctuality
* Corporate Culture
o
+ Structure
+ Meetings
+ Communication
+ Business cards
+ Be aware
+ Socializing
* Especially for women
* Holidays & Festivals

In helping clients become more familiar with new markets in the EU this has been a very useful resource. A major part of building market relations is building trust. Having a grasp of how to do business in a new country is a help toward building that trust If you are looking at the EU and lack experience this would be a useful book (I just wish more Americans read this type of book before they traveled.) I found the chapter on Spain helpful in understanding business people during my recent visit to Argentina.

Feel free to take a look at the article here:
http://www.regnordman.com/2008/03/31/european-business-customs-manners-mary-murray-bosrock/

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