The largest independent content sites
The largest independent content sites:
Quantcast makes it easy to see the largest one million sites in the US (by traffic). There's a signficant consolidation going on, with the vast majority of popular sites being owned and controlled by larger, public companies.
Because online traffic follows, as most things do, a power law curve, the top 100 sites account for a huge amount of overall web traffic--probably more than the next 900 sites combined.
After removing public companies and those that only do commerce, here are the [fewer than] thirty independent companies on the top 100:
facebook.com twitter.com wikipedia.org answers.com wordpress.com craigslist.org tumblr.com whitepages.com manta.com photobucket.com yelp.com wikia.com hubpages.com inbox.com squidoo.com drudgereport.com coolmath-games.com city-data.com urbandictionary.com wunderground.com chacha.com bleacherreport.com twitpic.com deviantart.com cafemom.com zimbio.com typepad.com
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