2/21/2012

Georgia-Pacific’s case study: How to use social media for recruiting

Georgia-Pacific’s case study: How to use social media for recruiting:

BlogWell DallasCome to our upcoming BlogWell: How Big Brands Use Social Media conference in Dallas to hear brands like Farmers Insurance, Rogers Communications, Target, Yahoo!, NVIDIA, Hitachi Data Systems, Verizon, and Autodesk share 8 great case studies on corporate social media.

You’ll get practical, how-to advice on developing your social strategy, scaling your program, driving sales, engaging internal and external audiences, and measuring it all — and you’ll see some brilliant presentations like this one from BlogWell Atlanta:

One of Meg Fligg’s big ideas: Engagement with our fans was the highest when we used geo-targeting and focused on specific demographics.

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