2/03/2012

Guest Post: Pricing Skills Today & Tomorrow

Guest Post: Pricing Skills Today & Tomorrow: by Stephan Liozu of Ardex AmericaIn a recent published paper, I reported that only 9% of business schools in the United States offer a dedicated elective in pricing. Only a few reputable business schools also offer an executive education program dedicated to pricing strategy and tactics. The lack of adoption of pricing science in the business curriculum represents a strong barrier to the

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