3 Ways to Get More Business from Existing Customers
3 Ways to Get More Business from Existing Customers:
Have you ever been shocked to discover that you are losing your customer base? Where have they gone? Are your competitors eating up your share of the market? You start wondering nervously if your business will be going under soon.
Don’t panic! Here are three ways to keep them loyal and how to make them spend more than ever before.
1. Customer-Only Specials
Make a customer mailing list and periodically send them exclusive special offers. This will keep your customers thinking of you when they need your products and services. Why should they go somewhere else when they have experienced using your brand before, and on top of that, they get a special offer?
2. Bundling
Bundling is equated as 1 + 1 = 3. You add an upgrade, a new product, or a new service to your existing ones, then throw in an extra “freebie” or offer a special price. Your customers will instantly think of this as a good value and would be happy to take part in this “deal.”
The added upgrade or item should not cost you much but will give you a nice mark-up. This means happy customers and more revenues for you.
3. Payment Plans
Do you have products or services that carry a high price tag? This may make your customers balk and keep their money in their pockets instead, or look for cheaper alternatives. However, if you offer a payment plan or installment payments, they will not hesitate to sign up for your services or buy your products. Your pricey item is now more affordable for them.
Finding new customers requires more effort on your part and requires bigger cost compared to keeping your existing ones happy. In fact, starting from your happy customers, you can create programs to keep your business portfolio bigger. You can find more ways on how to do this with our free special report, 15 Proven Ways To Grow Your Business.
For more great (free!) information and ideas on marketing your business, visit 2ndMileMarketing.com
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