Case Study:: Automated Email Case Study: 175% more revenue and 83% higher conversion rate

Case Study:: Automated Email Case Study: 175% more revenue and 83% higher conversion rate: S from MarketingSherpaome email marketers dabble in automation, while others dive in headfirst. The e-commerce team profiled in this article is among the latter, with a series of 40 triggered emails that regularly outperform its standard messages. In this case study, we describe the team's top three triggered emails, how they work, and how they perform. You'll see how shipping alerts can be money makers, and how the team blends customer service and marketing.