Seven Ways to Help Sales Use Marketing Content to Win Buyer Trust

Seven Ways to Help Sales Use Marketing Content to Win Buyer Trust:from MarketingProfs - Smart thinking ... pass it on.
 Buyers don't care about your product or service. They just care about the problems and opportunities they face and how your expertise can help them. Accordingly, Marketing and Sales share a common goal: earning the right to connect with buyers. Read the full article at MarketingProfs