I Wish Salespeople Would STOP…
I Wish Salespeople Would STOP…:from The New Sales Coach
I love Sales and I love most people who sell for a living. But I get tired of seeing salespeople shoot themselves in the foot on a regular basis. Out of frustration, the other day I launched into a rant on twitter with a batch of consecutive tweets proclaiming what I wish salespeople would STOP doing in order to be more successful. Here are two dozen things I keep seeing that drive me crazy (and hurt sales performance):
I wish salespeople would STOP…
- Starting the day by spending two hours responding to emails
- Calling prospects to “check-in” or “touch base”
- Leading with offerings or using lame openings like the pathetic “we’re a supplier” or “we offer…“
- Showing pictures of their facilities early on during sales calls and presentations (or any time for that matter!)
- Allowing the buyer to dictate the flow of the sales call
- Initiating the price conversation and committing Sales malpractice saying stupid things like “let me quote that for you and see if we can do better”
- Pretending they’re part of the Operations department
- Volunteering for committees, other corporate assignments and projects so they can avoid prospecting for new business
- Waiting around for a warm inbound lead or perfectly qualified prospect
- Faking like they’re making outbound phone calls
- Immersing themselves in customer service issues and putting out fires
- Spending an inordinate amount of time tweaking marketing materials
- Telling prospects about how long their privately held company has been around
- Changing direction on a whim instead focusing on a strategic, finite list of target prospects
- Listening to false teachers who preach that proactive prospecting is dead and not productive for developing new business
- Talking so much on sales calls and talking over the potential customer who is trying to provide clues as to how to sell them
- Presenting before doing appropriate discovery work
- Telling prospects how much they know and how wonderful their solution is
- Hiding from potential objections and pretending that everything is going to work out
- Saying that they “love the hunt” even though they’re very uncomfortable with the associated risk, conflict and rejection that is part of prospecting and new business development
- Spending more time on Facebook or sports websites than reading sales blogs or investing in their own development
- Playing the victim; blaming the economy
- Obsessing over the very few hot opportunities in their pipeline as opposed to spreading effort and energy across deals in various stages of the sales cycle
- Trying to fool everyone by overcomplicating the sales process in an attempt to hide their lame effort or poor results
Related posts:
- Stop Over-Qualifying!
- Many Salespeople Do Not Prospect Because They Never Had to or Do Not Know How
- Asking Salespeople about Social Media Use and Effectiveness as a Sales Tool
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