5 To-Dos When Selling to Senior Executives

5 To-Dos When Selling to Senior Executives:

Want to make more sales? Start by having better conversations.
Think about it. You spent months chasing a senior decision maker or prospect, making calls, and sending e-mails, and they finally agreed to sit down with you. You invested significant amounts of time, effort, energy and—sometimes considerable—resources to win them over.
And now you find yourself in a room with a senior executive. Now what?
In this video, I explain my five-step process for ensuring you have great sales meetings that are virtually guaranteed to lead to a next meeting.