5/30/2013

Think Input Before Output

Think Input Before Output:

from Steve Yastrow's blog - new article 
Today’s newsletter article focuses on Ditch the Pitch Habit #1, Think Input Before Output. The message is simple, yet important: Effective persuasion requires that what you say or do (your output) be driven by what you hear or observe (the input).
Unfortunately, many people, whether they are in sales or other jobs that require persuasion, do this backwards. They think more about the pitch they want to give than on information they want to learn.
Focus on this habit over the next few weeks, continually improving your ability to ditch the pitch.


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