4 Steps for Getting Your 2013 Demand Generation Plan Going – It’s All About Revenue

4 Steps for Getting Your 2013 Demand Generation Plan Going – It’s All About Revenue:rom 3forward by Matt Smith

Creating Leads

You might be dreading it, but it’s already that time of the year. I don’t know about you, but I’ll be spending the next few weeks, head down, coming up with a demand generation plan for 2013.
Why now? Well, simply you need time to analyze past results, come up with a creative direction and coordinate with your team and others. And by now you should have enough data on previous campaigns to start drilling down into what works and what flopped. It’s different for every organization, but there are some simple steps to shake off the cobwebs and get started.
Here’s the 4 step plan I’m using to build next year’s a demand generation plan.  READ MORE>>>
Source: It’s All About Revenue, Eloqua