Facebook To Monetize By Annoying; LinkedIn Adds To Value Of Its Site

Facebook To Monetize By Annoying; LinkedIn Adds To Value Of Its Site:from Social Networking Watch by Mark Brooks

FORBES - Oct 12 - In the span of 24 hours this week, Facebook and LinkedIn made fairly minor strategic moves that did a magnificent job of highlighting the major differences. First, LinkedIn on Tuesday unveiled a new feature that will let its users easily follow a panel of 150 or so “influencers” including the likes of President Obama, Richard Branson, a slew of other business leaders, entrepreneurs, bloggers and even LinkedIn CEO Jeff Weiner himself. It will encourage longer and more frequent visits to the site which, in turn, will generate more advertising revenue. Meanwhile, Facebook on Wednesday announced a new feature that will let U.S. members pay to promote their posts to friends in the same way that advertisers do now. It costs users money and will be an annoyance to users who receive the “favored” posts.
See full article at Forbes
See all posts on Facebook
See all posts on LinkedIn